About the role
Responsibilities
• Collect data from partners, competitors, and the business environment.
• Segment customers and pick out the customer data that matters.
• Assess market competition by comparing rivals' services and the different levels of competition.
• Plan and develop business strategies.
• Analyze internal and external conditions continuously and send analytical reports to senior management.
• Present different business models and business development scenarios, and weigh each model against market conditions and customer behavior analysis.
• Understand how customers and consumers behave, and work through the customer insight canvas.
• Take lessons from other successful key players in the industry worldwide, and propose opportunities to improve services and develop products.
• Analyze customer needs and behavior to draw out trends and attitudes.
• Design monitoring processes and define meaningful KPIs for better decision-making.
• Know the startup ecosystem well and have a solid grip on digital marketing principles.
• Build scenarios for the product and service groups around value creation and sustainable competitive advantage, and bring creative ideas that make products, services, and sales more visible.
• Prepare periodic performance reports and assess past decisions and actions.
• Offer recommendations for future strategies through competitive analysis and business development.
• Run market research to answer questions about consumer needs, habits, and trends.
• Deliver weekly specialist reports for better decision-making by management and across the decision-making chain.
Skills and qualities
• Skilled in business analysis
• Strong command of marketing and management concepts
• Solid grasp of agile project management and Scrum
• Strong ability to execute once decisions are taken
• Creative and full of ideas
• A team player
• Motivated and energetic
Personal requirements
• Fluent in English
• At least 2 years of experience in related fields and at least 1 year in a management role
• Familiarity with digital marketing, accountability, and commitment to the work