About the role
Responsibilities
• Oversee the production of advertorials
• Manage updates to published posts
• Oversee updates to product brand pages
• Contribute ideas for written and visual content
• Work with other teams on the technical content we publish
• Plan and build content strategies
• Put together the content team's schedule
• Work directly with the SEO team to improve the site's existing SEO processes
• Train and onboard the content team
• Give team members feedback that improves their performance
• Set the team's performance indicators and track how each member improves
• Plan the monthly production, publication and updating of existing content and content we still need
• Report on the team's activity and provide an action plan to improve how the team performs
Specialist skills
1. Proficient with MS-Office, especially Word and Excel
2. Proficient in one of the design programs (PS or Ai preferred)
3. Strong command of writing, business correspondence and report writing
4. Familiar with the general concepts of advertising and branding
5. Skilled at producing and publishing content on social media, and at building an archive of it